These included Digicel’s Brand Ambassador, Tifa as well as Baby Tash and Konfydence, both products of Digicel’s Magnum Kings & Queens of Dancehall.
Kicking things off early was Konfydence; the up and coming sing-jay who wasted no time in making her presence felt by the Sumfest crowd. Her singles including ‘Some Boy Bait’, ‘Money Hunting’ and ‘I'm Busy’ brought her favour with the patrons and having placed 3rd in the 2013 staging of Magnum Kings & Queens talent show, Konfydence showed that she was no stranger to working hard for her “forwards”. Speaking about her performance, she said, “In Magnum I was shy but I have since grown and I’m ready to take on any show. Tonight’s performance showed just how much I have developed since getting my ‘buss’ in Magnum and I think I did really well.”
In the meantime, Baby Tash, who was crowned the first female winner in the talent competition in 2008 when the show first launched, is no ‘baby’ to the reggae festival. Now in her third year, her performance exuded maturity and growth. While her songs, ‘First Time’ and ‘Champion Bubbla’ sat well with the audience it was her hit single, ‘Some Gal Too Mix Up’ that got the well sought-after Sumfest crowd approval.
Closing the night off for the female artistes, Digicel Brand Ambassador, Tifa, returned to the Sumfest stage this year with a vengeance after her one-year hiatus last year. Armed with an arsenal of popular singles, the ‘Bak it up’ hit maker entered the stage wearing a gasmask and an outfit that truly reflected the fashion culture of dancehall. She had the ladies dancing to songs such as Dash Out, Tek It Back and Man a Wife Me Up.
Pleased with her performance, Tifa said, “The crowd was singing along to the songs and enjoying themselves so it was pretty cool and getting that response made me feel good but of course there is always room for improvement and I will always try to improve for my fans.”
Original story from The Gleaner: http://go-jamaica.com/pressrelease/item.php?id=3509